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Learn How to Dominate Your Marketplace
 
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Today I’d like to share with you something very important about your prospects and potential buyers. This also applies to your life, too, and it effects the mood of everyone you come into contact with. What is it? HALT. It is an acronym for hungry, angry, lonely, and tired. Now, what does this have . . . → Read More: HALT! Marketing Psychology and Hungry, Angry, Lonely Tired…and what it means to you… Sure, we’ve all done this before. We’ve been walking in a hotel or in a building having a great conversation. And then we get on an elevator. And this elevator has other people on it. And a lot of times the conversation stops — either from you, or from the people who were having . . . → Read More: Psychological Marketing: How quiet elevators apply to your business…seriously. Are you using testimonials effectively in your business? If not, here’s some things you can do immediately. Most people are not using testimonials effectively. Why are testimonials important? Because if someone else says it it is more “true” than if you say it. Robert Cialdini illustrates this perfectly in his book “Influence, the Psychology . . . → Read More: Marketing Psychology: Are you using testimonials effectively? When you’re talking to your buyer via media (letter, e-mail, video, etc.) or in a sales presentation your buyer is going to have questions that he or she needs to have answered. Now here is the key. Sometimes, and I would say most of the time, your buyer is not going to know what . . . → Read More: Are you answering all the subconscious questions… |
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