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The Psychology of Good Marketing: Referrals, and Getting People That Want Your Service.

By Matt, on April 29th, 2009%

When you ask most people what the easiest type of business for them to close is, most people inevitably respond that it is referrals.

Now let’s take a step back and examine why referrals are sometimes the easiest to close.

I think it is because of several main things.

1) Someone recommended you 2) . . . → Read More: The Psychology of Good Marketing: Referrals, and Getting People That Want Your Service.

One comment   Marketing   , , , , , , , , ,  

Marketing Psychology and Perception vs. Reality…

By Matt, on April 13th, 2009%

Bridging the gap between the outside perception of your company and the reality of who your company is, what they do, and how they run is a constant challenge for most people. Proper marketing can do this.

Now here is a key point. You may think your prospects and customers understand what you do, . . . → Read More: Marketing Psychology and Perception vs. Reality…

2 comments   Marketing   , , , , , , , , , , , , ,