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Learn How to Dominate Your Marketplace
 
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Do you think your customers are thinking of you? Unless they are in severe pain the answer is no. Let’s look at this a bit more closely. Did you make any purchases today? Did you buy food at a store? How much did you think of that place after you left? Did YOU go . . . → Read More: Are your customers thinking of you? What criteria do people have when they buy a product or service? Let me explain more. Sometimes, but not always, your prospects have a list of things or reasons they are looking for when they buy your product or service. Now, if you ask your prospects sometimes they can clearly enunciate this, and sometimes . . . → Read More: Do you understand Buying Criteria? Psychological Marketing Explains… The question is this: “Why should I do business with you versus someone else?” If your response is, “Because I’m honest,” or “Because I give good quality” then my answer would be: “Well, I would hope so!” Platitudes are abundant in marketing, yet they do little to persuade someone to buy from you versus . . . → Read More: Are you a commodity? Psychological Marketing explains… When you’re talking to your buyer via media (letter, e-mail, video, etc.) or in a sales presentation your buyer is going to have questions that he or she needs to have answered. Now here is the key. Sometimes, and I would say most of the time, your buyer is not going to know what . . . → Read More: Are you answering all the subconscious questions… |
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