Learn How to Dominate Your Marketplace


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    • I’ve been recommending Matt and Sarah for quite some time. The value they bring to the table is as good as anyone you’ll find. They cut through the clutter and anyone who is interested in growing their business should read their newsletter.

      —Matt Hall, Merritt-Hall Insurance

    • I read a lot of material and am always trying to grow my business. I find your information to be very insightful and it helps me know exactly what to do.

      —Brian Manning, Bancard Sales

Are you standing out and catching attention?

Are you standing out? Now please understand this. Just because your situation or business or life is not located in Vegas, doesn’t mean your clients, prospects, and network isn’t distracted.

-Matt

Are your customers thinking of you?

Do you think your customers are thinking of you? Unless they are in severe pain the answer is no. Let’s look at this a bit more closely. Did you make any purchases today? Did you buy food at a store?

How much did you think of that place after you left?

Did YOU go . . . → Read More: Are your customers thinking of you?

Does this headline capture your attention? Part 2 of Testing and Tracking…

Now we’re getting down in the “nitty gritty” of marketing here. Testing.

First, what should you test? Answer: Everything.

In your marketing everything can make a difference. A different headline can out pull another one by 20-30 or 300%. Or more. A different envelope can also do the same. Is this logical? No. It . . . → Read More: Does this headline capture your attention? Part 2 of Testing and Tracking…

Testing and Tracking, part 1 of 2 – Psychological Marketing Explains.

Testing and Tracking, part 1 of 2 – Psychological Marketing Explains.

Today I want to share with you some key components of proper marketing.

First is tracking.

Let me use an illustration.

Would you get into your car and drive to go on vacation if your gas gauge didn’t work? Well….maybe…IF you had an . . . → Read More: Testing and Tracking, part 1 of 2 – Psychological Marketing Explains.

Using stories in your marketing and sales…

Do you use stories in your marketing or sales?

Let me tell you a story. When I was growing up I was pretty good at school. Except there was one subject I struggled with. Do you know what subject that was? It was biology. It wasn’t because it was necessarily hard, it was because . . . → Read More: Using stories in your marketing and sales…

Times Fly…and your Customers EASILY Forget – Psychological Marketing Explains

I own a Treo 650 Cell phone. Nothing too fancy and it gets the job done…

The other day I was looking at my phone log and surprisingly enough it goes back over a year. So I was looking at the dates and times I was calling people over a year ago. I was . . . → Read More: Times Fly…and your Customers EASILY Forget – Psychological Marketing Explains