Learn How to Dominate Your Marketplace


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    • I’ve been recommending Matt and Sarah for quite some time. The value they bring to the table is as good as anyone you’ll find. They cut through the clutter and anyone who is interested in growing their business should read their newsletter.

      —Matt Hall, Merritt-Hall Insurance

    • I read a lot of material and am always trying to grow my business. I find your information to be very insightful and it helps me know exactly what to do.

      —Brian Manning, Bancard Sales

Breaking through the clutter…

How many emails do you receive a day?
How many phone calls?
How many faxes?
How many interruptions?

Do you ever feel overwhelmed? Well, please realize this. Your buyers, prospects, and clients feel the exact same way.

If you are stressed, they are stressed.

So what must you do? You must do what is called a “pattern interruption!”

Here’s an example. You know when a tele-marketer calls you and they start their pitch, instantly you say something like “not interested” or you hang up. That is the brain going “click whirrrrrrrrrr.”

The brain has patterns or systems it follows. So, you must ask yourself how can you instantly interrupt that person’s “pattern” and get them out of their program their brain is running.

Ask yourself what would shock you out of it. Work on reverse engineering this.

-Matt

1 comment to Breaking through the clutter…

  • Evalyn,

    We use IntenseDebate and make it so all comments must be approved first. Spam still gets through to be deleted, but you can quickly get rid of them by selecting all and deleting all at once.

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